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— Shelly Priebe
Translation E-Buzz arrow Global Biz arrow Nestle unveils new ice creams for 2007
Nestle unveils new ice creams for 2007 PDF Print E-mail
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Written by Evan C Norman   
Wednesday, 07 March 2007

Nestle offers companies tips for succeeding in the Chinese market.

The world's leading ice cream company, Nestle, has just kicked off the 2007 ice cream season today by introducing many new tasty and innovative products to Chinese consumers. The company said, to succeed in Chinese market, companies must not only manufacture quality products that taste good, they must also keep up with local tastes and lifestyle trends, and be able to turn product concepts into products quickly.

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